Style, performance and surprising value: the all-new Toyota C-HR

(TORONTO, ON – March 9, 2017) Hit the streets in style, with the all-new, very sporty Toyota C-HR – and know that Toyota’s reputation for quality and value means this coupe-inspired compact crossover is a terrific value, too. The 2018 Toyota C-HR will be available in a single model, with a suggested starting price of just $24,690.

“The Toyota C-HR is already generating buzz for its avant-garde physique, its modern yet comfortable cabin, and its bold, outgoing performance,” said Cyril Dimitris, Vice President, Toyota Canada Inc. “And with a suggested price that’s impressive for a vehicle so well equipped, we expect the new C-HR to find a home in many Canadian driveways when it goes on sale this spring.”

The 2018 Toyota C-HR is a new, five-adult compact crossover, stylish “distinctive diamond” body design, expansive and versatile yet driver-focussed interior, and punchy yet efficient four-cylinder engine powering a continuously variable transmission and front wheel drive. This gives the C-HR a city/highway/combined fuel efficiency rating of just 8.7 / 7.5 / 8.2 L/100km.

The C-HR’s dynamic handling is a credit to its Toyota New Global Architecture underpinnings, newly-developed front and rear suspension systems, the North American debut of Toyota’s 2.0L 4-cylinder engine with Valvematic continuously variable timing plus new transmission with seven-speed Sequential Shiftmatic function, an impressive list of safety features, including Toyota Safety Sense P, and more.

The C-HR will be offered at the XLE trim level, which may be further enhanced with an available Premium Package.

With a starting MSRP of $24,690, the Toyota C-HR XLE includes a Display Audio system with 7” screen, Bluetooth® connectivity for portable electronics, voice recognition technology, the Gracenote music database, steering wheel-mounted audio system controls, and more. Other standard features on the XLE include dual-zone automatic climate control, a 4.2” full colour multi information display, illuminated vanity mirrors, keyless entry, 12v power outlet for personal electronics, map lamps, heated front seats, a tilting/telescoping steering column, 17” alloy wheels sporting 215/60R17 tires, power adjustable heated exterior mirrors with integrated signal lamps, LED daytime running lamps, leather-wrapped steering wheel, leather and metal-trimmed shift lever, tonneau cover, and more.

The Toyota C-HR will also be available with a Premium Package, with a starting MSRP of $26,290. This replaces the wheels with larger, 18” alloy rims wrapped in 225/50R18 tires, then adds the Toyota Smart Key System with Push Button Start, power folding mirrors with puddle lamps, and the additional peace of mind of the Blind Spot Monitor and Rear Cross Traffic Alert safety systems.

The 2018 Toyota C-HR goes on sale on May 1st at Toyota Dealers across Canada. For complete and up-to-date details and specifications, visit www.toyota.ca/C-HR2018.

About Toyota Canada Inc.

Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota and Lexus vehicles. Toyota has sold over 5 million vehicles in Canada through a national network of 286 Toyota and Lexus dealerships. Toyota is dedicated to bringing safety, quality, dependability and reliability in the vehicles Canadians drive and the service they receive. TCI’s head office is located in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax and parts distribution centres in Toronto and Vancouver. Toyota operates two manufacturing facilities in Canada. Having produced more than seven million vehicles, popular Canadian models built at these facilities include Toyota RAV4, Toyota Corolla, Lexus RX 350 and RX 450h hybrid. For more information on Toyota and Toyota products, please visit: www.toyota.ca.